Google has introduced its ‘Search Live’ feature in India, allowing users to interact with search results using voice and camera inputs. This multimodal conversational feature enables users to ask questions and receive real-time assistance by pointing their phone camera at objects, combining voice, text, and visual context for a dynamic search experience of hacksaw slots. Initially launched in the U.S., India becomes the first country outside the U.S. to receive this feature, available in both English and Hindi.
In addition to ‘Search Live,’ Google has expanded its AI Mode to support seven new Indian languages: Bengali, Kannada, Malayalam, Marathi, Tamil, Telugu, and Urdu. This expansion allows users to engage in more natural and conversational searches in their native languages, enhancing accessibility and user experience. Powered by Google’s advanced Gemini model, the AI Mode understands the nuances of local languages, ensuring accurate and contextually relevant responses.
These developments mark a significant step in Google’s efforts to make AI-driven information more inclusive and interactive across India’s diverse linguistic landscape. By integrating voice, camera, and text inputs, Google aims to provide a more intuitive and personalized search experience for users. The rollout of these features is expected to continue over the coming weeks, bringing advanced search capabilities to millions of users across the country.
For marketers and businesses, these advancements present new opportunities to optimize content for voice and visual search, ensuring better visibility and engagement. Companies that adapt to these AI-driven changes will likely gain a competitive edge in India’s rapidly growing digital ecosystem, where mobile and multimodal interactions are becoming the new standard for search behavior.
This move also highlights a broader trend in the tech industry: integrating AI into everyday digital experiences to make information more accessible, interactive, and personalized. Google’s expansion in India demonstrates the potential for AI to bridge language barriers and transform how people connect with digital content on a global scale.
